Crafting Light, Capturing Soul by William Ooi

Call for Entry: Sony Alpha Professional Workshop – "The Seven Portrait Lighting Patterns" with William Ooi
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Attention photographers! Elevate your portrait photography to new heights with William Ooi, Sony Alpha Professional and award-winning photographer, in his upcoming exclusive workshop, “The Seven Portrait Lighting Patterns: Crafting Light, Capturing Soul.”
This is your chance to master the art of portrait lighting with one of the best in the field! William Ooi, known for his mastery of Portrait Lighting and expertise recognized in the 2013 Sony World Photography Awards, will guide you through the essential techniques of lighting that bring out the soul in every portrait. Whether you’re an emerging talent or an experienced professional, this workshop will provide you with the tools to create stunning, evocative portraits.
What to Expect:
• Learn the seven key portrait lighting patterns used by professionals worldwide.
• Gain hands-on experience under William Ooi’s expert guidance.
• Discover how to use light to shape mood, texture, and depth, creating portraits that tell a story.
• Network with fellow photographers and share insights on advancing your craft.Why Attend?
This is a unique opportunity to refine your skills, gain professional insight, and connect with others who share your passion for photography. William Ooi’s expertise, backed by his SONY Alpha Professional status and multiple awards from the Master Photographers Association, ensures that this is a workshop not to be missed!Date: 2nd + 3rd November 2024
Time: 0930 hours – 1730 hours
Venue: Sheraton Imperial Kuala Lumpur
Registration Fees: RM 350.00 (Non-Sony User) RM 250.00 (Sony User)Don’t miss the opportunity to craft light and capture the soul in your portraits! Register today and take your portrait photography to the next level.
Limited spots available! Register now to secure your place in this extraordinary learning experience.
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William Ooi
William Ooi, known professionally as Ooi Lian Hin, is a celebrated photographer and creative director, renowned for his mastery of Portrait Lighting photography. With over two decades of experience, his career is a captivating fusion of artistic vision and technical precision. A graduate of the prestigious Wanganui School of Design in New Zealand, William has refined his skills through a wealth of global and local experiences, making him a versatile force in the industry.
Internationally acclaimed, William’s talent first garnered global attention when his work was named among the top 50 images in the Arts and Culture Category of the 2013 Sony World Photography Awards. Since then, he has cemented his place as an industry leader, collecting a string of prestigious accolades from the Master Photographers Association, including multiple Merit Awards for Family Portrait, Wedding Art, and Fashion photography.
William’s partnership with Sony Malaysia, which began in 2011, has positioned him as a cornerstone in photography education. As a SONY Alpha Guru from 2017 to 2023, and now a SONY Alpha Professional, he has led over 300 workshops, mentoring both emerging and established photographers. His expertise and influence extend beyond workshops, as he also serves as a brand ambassador for global companies like Exascend, further affirming his status as a photography luminary.
Beyond the camera, William’s creative spirit flourishes in other fields. He has shared his knowledge as a lecturer at Han Chiang University College of Communication and other institutions, while also exploring doodle art and expressing his artistic passion through his work as a barista at Kami Hikoki Cafe.
Driven by his love for lighting, creativity, and education, William Ooi continues to push the boundaries of portrait photography, inspiring a new generation of photographers with his innovative techniques and dedication to the craft.











